TV Turn-Off Week 23-29 April April 23, 2007
Posted by Administrator in : kraziness, teknologika , 3comments
The idea is simple: take your TV, your DVD player, your video iPod, your XBOX 360, your laptop, your PSP, and say goodbye to them all for seven days. Simple, but not at all easy. Like millions of others before you, you’ll be shocked at just how difficult – yet also how life-changing – a week spent unplugged can really be.
But there’s a lot more to TV Turnoff Week than shaking up your relationship with passive entertainment. It’s all about saying no to being bombarded with unwelcome and unhealthy commercial messages. It’s about saying no to unfettered corporate media concentration and to the democratic deficit that results. And it’s about challenging the heavily distorted reflection of the world that we see on the screen, a reflection that is keeping us ill-informed and unaware of the very real political and environmental crises that we all currently face.
There are loads of ways you can get involved, whether it’s spreading the word with a poster campaign, posting our spots on your video blog, or making a donation to help air the uncommercials on broadcast TV.
This made me laugh, Adbusters have created a remote that will turn off almost any TV set! Check it out.
Or, you can just go ahead and brace yourself for the challenges and joys of seven days spent liberated from the commercial information grid.
Here´s one of the uncommercials created for this year´s campaign: